Template:Company
BELIFT LAB (Hangul: 빌리프랩), also known as BE:LIFT and previously BELIF+, is a South Korean entertainment agency under HYBE Labels. It was founded as a joint venture between CJ ENM and HYBE in 2018 where CJ ENM held the controlling stake at around 52%.[1]
On August 10, 2023, it was announced that HYBE signed a deal to for CJ ENM's entire 51.5% stake of Belift Lab, thereby gaining complete ownership of the label.[2]